Promotional Leaflet

 Promotional Leaflet

When making my promotional leaflet I wanted to make it easy to understand so if people glanced at the leaflet they would instantly know what it was about. For the front cover I chose one of the best images from the shoots. I wanted the focus to remain to the image to indicate to people what the overall style of the other shoots would be. I used Impact font and overlapped it in white and black. I had previously edited this photo before using it for the leaflet. For the back cover I used tow shots from Mooch Vintage. Both of these images compliment each other because of the same colors in bath shots. I wanted to display the location of the exhibition clearly which is why I put the font bigger. I also described a little bit of what the exhibition includes ensuring the public would have a little bit of inside knowledge of what the exhibition consists of. I used white frames around the images to make them stand out more on the black background. I chose the black background to match the same colors of the front cover as the front cover image consists of a black background. I didn't want to over edit the images or overload the leaflet with font as I want the images to show the style of the exhibition which I think they do.